Guts

Guts. Hard to be courageous in the face of shareholders demanding ever more.

But some companies have it.

Google has it.

Google, owner of the most-used search engine in the world, says that it will end self-censorship of its product in China after attacks on e-mail accounts of human-rights activists. The company said it make close its offices in the country.

On principle, this company is willing to walk away from the largest Internet market in the world.

Kudos, Google. There should be more like you.